Over 3 years of our partnership allowed us to experience rapid growth of OnFleek’s online store, which directly resulted in the opening of the first flagship boutique in downtown Warsaw and a strong foundation for brand awareness.
Through our ongoing work, we were constantly focused on optimizing all digital activities by consulting content strategy, executing e-store development and running PPC campaigns across multiple online channels, to discover what kind of content Onfleek’s audience engages and identifies with.



By analyzing the data collected in Google Analytics, we were able to find a clear answer. Onfleek arouses the greatest emotions through partnerships with influencers such as Natalia Siwiec and Magdalena Pieczonka, but also through live broadcasts on social media, hosted by the founders, talking about products and interacting with the audience in real time.
These are the touchpoints where the audience draws inspiration and builds a real bond with the brand, which is confirmed by rapid social media followers increases as well as peaks in traffic.
Above actions along with ongoing reels promotion increase engagement and desire among audience in the upper part of the sales funnel. In fact, these activities also constitute the foundation of a data source about user behaviour, which is then sorted into profiled audience groups. Mixing that with well-structured social media remarketing campaigns lower down, we can return to the users with more personalised advertising, creating unique customer experience.
